Environment Technology

Talking Green IT strategy at the Green IT Expo!

Ollie talking at the Green IT Expo

Work asked me to talk at the Green IT expo Tues/Wed this week at the Barbican in London – so I put together a talk on how we see IT being used strategically to address Environmental management and other business critical issues (eg cost minimisation).

I talked about how Green IT should be more than just trying to reduce IT’s energy/environmental footprint (through initiatives such as virtualisation) – but also how IT can capture critical business data (eg on Energy use, and employee behaviour) and also how it can help with the digitisation of products and processes (reducing energy/waste – eg through elimating paper production).

My first proper public speaking gig so a bit scary; but I’d love to do more of it! Photo is one of my colleagues managed to grab during my talk on Tues – I am holding one of our brochures.

The Green IT expo was an interesting event – IBM had a big presence and the general focus was mainly on the data centre and IT end of life equipment waste. Adobe did an interesting talk on focusing on the usability of online processes (eg those replacing paper) dovetailing quite nicely with some of my content. Learn’t more about their LiveCycle suite – which looks really interesting for creating paperless processes although it isn’t cheap unfortunately!

By Ollie Cronk

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